About Us

I used to live a so-called "successful" life as a corporate design and innovation consultant. Using human centered design skills developed at Stanford University and years of experience to help large corporations design better experiences, products and services. 

But after I burnt out physically and mentally I started questioning why I worked so hard, just to buy lots of things I didn't really need. I was just running on a hamster wheel chasing some idea of success that didn't fulfill me. 

I decided to redesign my life around my own idea of success, even if that means taking an unconventional path. I now take a slower pace to life, live small and spend more time in nature exploring the beauty of Aotearoa and design products inspired by these experiences.